DANU is a technologies company, providing expert systems integration, software and consulting solutions.
They approached Associate to create a new identity, stationery and website.
Our Work — DANU
- Identity, Stationery & Signage
- www.danutech.com
DANU Identity
The DANU project has included a new mark, printed materials including cards, stationery, folders and document covers, and the redesign and build of their website. We also produced signage for the exterior and interior of the DANU offices.
Given the nature of the business, we wanted to create a logo that would encapsulate the quick pace of technology development. The logotype is enclosed in a framing symbol lending it personality and aiding consistent reproduction in different environments. Black and white lend a strong modern tone, with a splash of vibrant green representing the generation of ideas, revealing new and innovative technologies.
Printed pieces use a colour palette of black, silver and flourescent green, keeping a consistent, smart set of corporate stationery.
The website is simple and content focussed. We developed the site using Expression Engine to allow for in house content management. Abstract imagery lends depth and variance to the clean lines and focussed content.
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